Days sales outstanding, or DSO, is a calculation that estimates the average number of days it takes for a company to collect payment after a sale has been made. The result is a crucial metric for understanding a company’s efficiency in managing its accounts receivable and converting them into cash. For example, a result of 45 indicates that, on average, it takes 45 days to receive payment from customers.
This figure provides valuable insights into a company’s cash flow, financial health, and credit policies. A shorter period generally indicates efficient collection practices and strong customer creditworthiness, improving liquidity and reducing the risk of bad debts. Conversely, a longer period might suggest inefficient collection processes, lenient credit terms, or customers experiencing financial difficulties, potentially straining the company’s resources and increasing the likelihood of uncollectible accounts. Tracking this metric over time allows for monitoring the effectiveness of changes in credit or collection policies.