A tool designed to determine the optimal selling price for dispensed beer from a keg. It typically considers factors such as the cost of the keg, overhead expenses, spillage, and desired profit margin to arrive at a per-pint or per-glass price. As an example, a business owner inputs the cost of a keg, estimates waste, includes operational costs like rent and labor, and sets a profit goal; the resulting calculation provides the price point necessary to achieve that objective.
The use of such a tool provides numerous benefits for establishments serving beer on tap. It allows for more accurate cost control, preventing underpricing which could erode profitability. Implementing a disciplined approach to pricing ensures consistent profit margins and supports business sustainability. In the past, pricing was often based on intuition or competitor analysis, whereas these resources enable a more data-driven approach. This reduces the risk of financial losses and allows businesses to remain competitive while still achieving financial goals.